Skip to content
Services And Pricing

Cannabis SEO Services For Dispensaries, Chains And CBD Brands

Organic and local visibility for licensed cannabis businesses. The technical fixes come first. Then the content and authority that hold a ranking. Every engagement starts with a free audit, so you know what is wrong before you pay for anything.

  • Free Audit FirstBefore any agreement, you get a written read on what is wrong and what it is likely costing you.
  • Direct Access, No Account LayerYou work with the people doing the work.
  • Reporting You Can Argue WithComplete months only, with partial months labelled.
Why It Is Different Here

Why Cannabis SEO Is Not Ordinary SEO

Paid search and social ads are closed to plant touching businesses. So cannabis marketing services in this industry mean organic search, local search and the platforms that accept the category. That changes what the work is, and what it is worth.

  1. The paid shortcut does not existGoogle and Meta refuse the category. A competitor cannot outbid you, which means rankings have to be earned and nobody can buy them away.
  2. Your menu usually lives on someone else's platformEmbedded menus and age gates hide most of a dispensary site from the crawler. Fixing delivery comes before writing a word.
  3. The rules change by state and by countryWhat you may say about potency, price and health differs by licence, by state and by country. Content is written to survive a regulator reading it.
01 Core

Cannabis SEO Services

The full organic programme, and where most engagements start. Technical health, keyword mapping, page rebuilds and earned authority, in that order, because a site Google cannot read will not rank whatever you write on it.

What it fixes
  • Traffic that has stalled or dropped with no clear cause
  • Pages Google cannot fully render, so the content never counts
  • Menu, category and blog pages all chasing the same terms

This is the umbrella the other services sit inside. Whether you call it cannabis SEO or marijuana SEO services, the first step is the same: find out what the crawler actually receives from your pages. Only then is it worth spending on content.

02 Local

Dispensary SEO Services

Cannabis dispensary SEO services for licensed storefronts. For most dispensaries the map pack brings more people through the door than the website does, so that is where the work goes.

What it fixes
  • Not showing in the map pack in your own city
  • A Business Profile that keeps getting suspended
  • A location page that could belong to any store

Google ranks local results on relevance, distance and prominence, and local SEO for a dispensary works the two you can move, because the store is not going anywhere. Relevance comes from a profile and a page that are unmistakably about your location. Prominence comes from reviews, citations and real local coverage. For plant touching businesses the profile is also built to survive review, not only to rank.

03 Chains

Multi-Location Dispensary SEO

Chains hit problems single stores never see, and the damage lands on every location at once.

What it fixes
  • Nearby branches competing for the same search and splitting the result
  • Dozens of location pages that are one template with the city swapped
  • A site wide average that hides which stores are invisible

Two risks dominate. Cannibalisation, where nearby stores target the same terms and split the result between them. And the templated page pattern, which is exactly the shape Google penalises as scaled content. Both are fixed before any writing starts: one distinct primary term per store, and a content standard built from verified facts about each location.

04 Ecommerce

CBD SEO Services

A different job from dispensary work. A CBD brand ships across state lines and competes on product, not geography.

What it fixes
  • Category and product pages that do not match how people search
  • Faceted navigation creating thousands of thin URLs
  • Education content that makes a health claim it cannot make

With no storefront and no map pack, the levers are catalogue architecture, education content and technical health. Compliance stays tight. Health claims are prohibited and enforcement is active, so every page has to convert without promising an outcome. Rules also differ by state, which is why the state rules page exists.

05 Medical

Medical Marijuana SEO Services

Patients search differently, and the rules on what you may say are stricter.

What it fixes
  • Patients asking about conditions and card applications, and finding nothing
  • Medical and recreational pages competing for the same searches
  • Copy that reads as a therapeutic claim

A patient arrives with a condition or a card question, not a product name. The content that wins is educational and procedural, and every line is checked against the claim rules. Some operators hold both licences. There the medical and recreational sides usually need separating in the site architecture, so they stop competing for the same searches.

06 Project

Manual Action Recovery

A fixed scope project, not a retainer. It has a clear end: the action is lifted or it is not.

What it fixes
  • A manual action notice in Search Console
  • Templated location pages flagged as scaled content
  • Bought links from before you knew better

Two action types dominate this industry. One is scaled content, from templated location pages. The other is unnatural links, bought because paid channels are closed. Recovery starts with an inventory of every URL or domain in the pattern, not just the examples Google named. Then you fix the whole set, document each decision, and send one evidenced request. Rushed repeat appeals only make the next review slower.

Pricing

What It Costs

Starting points, not quotes. Price moves with your location count and the state of the site, and the honest figure comes after the free audit. One store? The first tier is affordable SEO services for a single location cannabis dispensary: a foundation, month to month after the first three.

1 store

Single Store

One location, building a foundation
From $600 /month
For one store
Month to month after the first three
  • Technical and rendering audit
  • Developer instructions for every fix, WordPress or custom
  • Business Profile optimization
  • Keyword research and mapping
  • Location page rebuild
  • Citations and local schema
  • AI search readiness check
  • Monthly reporting
  • Link building or digital PR
  • Development work, which your team or provider does
Is this the right tier?

Not for: A chain. Two stores cost the same on Multi Location and get the chain keyword architecture on top, which is the part that stops your own stores competing with each other.

Getting started: No setup fee. First month covers the audit and the technical specification.

Start with an Audit
21+ stores

Enterprise

21 stores or more, often across several states
From $6,850 /month
For 21 stores. Each store after that adds $250.
Six months, then month to month
  • Everything in Multi Location
  • A lower rate for every store after 20
  • State by state compliance review
  • Sitemap and index reconciliation
  • Developer coordination and QA
  • Weekly reporting, priority access
  • Manual action recovery, which is quoted separately
Is this the right tier?

Not for: A single store or a small chain. Nothing at this tier applies until the chain is big enough to need weekly reporting and developer coordination.

Getting started: No setup fee. The plan is scoped store by store after the free audit, and a site under a manual action is recovered first as its own fixed project.

Start with an Audit
Multi Location $2,100 a month $1,200 for 2 stores, plus 3 more at $300 each

Manual action recovery is quoted as a fixed scope project rather than a retainer, because it has a defined end point. If a penalty is what brought you here, say so and it will be scoped that way.

How It Runs

How The Engagement Works

Five terms, the same for every client. The delivery work itself runs in six phases, from discovery and audit through to measurement and reporting, and the process page walks through each one. Read the six phases →

  1. 01

    Free Audit First

    Before any agreement, you get a written read on what is wrong and what it is likely costing you. If the answer is that you do not need an agency, that is what you will be told.

  2. 02

    Direct Access, No Account Layer

    You work with the people doing the work. There is no account manager relaying questions to a strategist you never meet.

  3. 03

    Reporting You Can Argue With

    Complete months only, with partial months labelled. Grid movement store by store. Commercial queries, not a total traffic number that hides everything underneath it.

  4. 04

    Three Month Minimum, Then Rolling

    Long enough for organic movement to be real rather than noise, then thirty days notice either way. No annual lock in.

  5. 05

    Your Assets Stay Yours

    Profiles, accounts, documentation and tracking are all set up in your name. If we stop working together you keep every part of it, change log included.

Being Straight With You

What We Will Not Do

Every agency lists what it does. Fewer say what they will not do, which is usually the more useful half when you are choosing one.

  • Google Ads or Meta Ads for plant touching businesses

    Both platforms refuse the category. Anyone selling you this is either mistaken or about to get your account suspended.

  • Bought links, guest post networks, or PBNs

    These are the second most common route to a manual action in cannabis. We will not build the problem we get hired to fix.

  • Ranking guarantees

    Nobody can guarantee positions. Two things are guaranteed. A diagnosis you can check for yourself, and reporting honest enough to judge the work by.

  • Legal or compliance sign off

    Content is written to be compliant and flagged where it is risky, but final approval belongs with your compliance counsel, not your SEO.

  • Overnight recovery from a penalty

    Remediation can be fast. Google review queues cannot be hurried, and any promise about timing is invented.

FAQ

Scope, Pricing And How The Work Runs

Every engagement includes a technical and rendering audit, keyword mapping, on page work, and monthly reporting. What sits on top depends on the business. A storefront adds profile and citation work. A chain adds keyword architecture and per store content. A CBD brand adds catalogue architecture. The specific list is agreed before anything starts.
A monthly retainer, priced by store count, because that is what actually drives the workload. One store is $600 a month. A chain pays $1,200 for two stores and $300 for each store after that, so five stores are $2,100 and ten are $3,600. From store 21 on, each one adds $250. Manual action recovery is quoted as a fixed scope project instead, since it has a defined end point rather than running indefinitely. Paying quarterly takes ten percent off.
Three months for a single store, six for a chain. Not to lock you in, but because local results do not show sooner and a three month engagement on a fifty store chain would end just as the work started to land. Cancel with thirty days notice after that.
You would know before we did, because reporting names what has not moved rather than averaging it away. If three months of technical work has not shifted anything measurable, that is a conversation about whether the diagnosis was wrong, not a reason to spend another quarter finding out. Some sites have a commercial problem that SEO cannot fix, and saying so early is worth more than the retainer.
You do, all of it. The content sits on your site, the keyword map and audit documents are yours to keep, the profiles were always yours, and any tracking is set up in your own accounts rather than ours. Nothing is held back as leverage and there is nothing to hand over on the way out because you already have it.
Both, depending on what makes sense. Location pages and technical copy we write, because they need the diagnosis behind them. Long form and brand voice work better with your team writing and us setting the brief, since nobody outside the business knows your products the way your staff do.
Partly, and the line is deliberate. On WordPress sites, SEO fixes such as redirects, canonicals, sitemaps and schema are made directly. On custom built sites, and for bigger development like templates or menu integrations, we write step by step instructions with acceptance criteria your developer can build against, answer their questions, then verify each fix once shipped. Building all of it ourselves would mean marking our own homework, and it would put us in the way of a team that knows your stack better than we would.
No, and anyone who does is either guessing or selling you branded terms you already rank for. What can be committed to is the work, the sequence, and honest reporting on what moved. If a guarantee is what you are looking for, we are not a fit and it is better to find that out now.
Two hours in the first fortnight for access and context, then roughly an hour a month for the review call. The exception is local detail: somebody at each store needs to confirm the facts that make its page distinct, and on a large chain that is the slowest part of the whole engagement.
Yes, and it often works better. Plenty of agencies are good at content and paid media and simply do not have somebody who reads rendered HTML. Splitting the work that way is more honest than replacing a team that is doing its half competently.
Monthly, per location rather than as a chain average, because an average across fifty stores hides the five going backwards. It names what moved, what did not, and what is planned next, in language you could hand to a board without translating it first.
Yes, though the compliance material here is written for US state programmes. Canadian and European operators face different advertising rules, and we would be relying on your compliance team for those rather than pretending to know them.

Start With The Diagnosis, Not The Proposal

The audit costs nothing and it is the only honest way to quote. Send the domain and you will get a written read on what is costing you visibility and what to fix first, whether or not the rest follows.

Get Your Free SEO Audit Or run the free checks first